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incoming

What is incoming?

A real-time hype index for upcoming releases — every movie, TV series, game, album, and book that's about to drop, ranked by how much attention it's actually getting. Not how much marketing it has, not what critics will think. What people are reading, searching, and talking about right now.

Most release calendars sort by date. That tells you when something comes out, but not which of the fifty things releasing this Friday you should care about. Incoming flips that — sort by hype, see velocity, find the rising title before the mainstream press notices.

How the hype score works

The score is a percentile — 0 to 100 — within each category. 80+ is red hot, 60–79 is hot, 40–59 is warm, below 40 is quiet. The number is relative to the rest of the catalogue, not an absolute quality rating.

It blends a few signals:

Wikipedia pageviews · 90% (Phase 1)
How many people are reading the title's Wikipedia page in the last 7 days. Strong signal for cultural attention — researched by people who care, not driven by ad campaigns.
Source popularity · 10% (baseline)
TMDb / RAWG / MusicBrainz / OpenLibrary popularity. A baseline that prevents brand-new entries with no Wikipedia history from sitting at zero forever.
Reddit · YouTube · Google Trends · Phase 2 (in progress)
Subreddit mention rate, trailer view trajectory, and search-trend velocity. Together they catch the spike from a teaser drop or a leaked screenshot — moments Wikipedia is too slow for. Wiring up; weights will rebalance to roughly Wikipedia 40% · Reddit 25% · YouTube 25% · Trends 10%.

Scores recompute hourly from the latest signals. Big moves show up on /trending (rising 24h / 7d). The full leaderboard lives at /hype.

Where the data comes from

Every entity is ingested daily from a primary source, then enriched with credits + images on a secondary pass. We never invent metadata.

  • Movies + TV — TMDb (themoviedb.org). Title, release date, poster, cast + crew, keywords, vote_average.
  • Games — RAWG (rawg.io). Plus Steam (price, review summary) for affiliate links.
  • Music — MusicBrainz release-groups + Cover Art Archive.
  • Books — OpenLibrary works. Plus Amazon for affiliate links.
  • Editorial copy — short blurbs and long-form previews are drafted by Incoming Editorial, grounded strictly in the source data above and reviewed before publication. We don't invent dates, credits, or platforms. Editor overrides win against any later automated update.

Affiliate links (Steam · Amazon · Fandango via CJ) are flagged as such and never change ranking. We earn a commission on purchases through them.

What we don't do

  • No tracking cookies. Analytics is Plausible — cookieless, GDPR-safe, no consent banner needed.
  • No accounts required. Save releases to your watchlist; the list lives in your browser, not on our servers.
  • No fabricated reviews. Every editorial paragraph is grounded in the structured data we publish next to it; we'd rather print a shorter preview than invent context that isn't there.
  • No release-date speculation. If TMDb says TBA, we say TBA. We never make up dates to fill the calendar.
Built by Netlink Technology Global. Pre-launch — full launch May 2026. Bug reports → hello@incoming.to.
About — what Incoming is and how the hype score works · Incoming